Series Overview Form submissions might not seem like a big deal from the client side. On the company side, however, they represent a huge leap in the customer journey. Something in your top-funnel content convinced this visitor to engage further with your company. What was it? That's where form … Read more about Mastering Form Tracking in Google Analytics: Introduction


Google Analytics — Worthy Reads 6/11/2018
All About Social Media Analytics Navigating to analytics.[insert social platform here].com for each of your social media accounts can be a hassle, especially if you’re trying to compare results across different platforms. Just thinking about the overwhelming mess of open tabs and windows sends a … Read more about Google Analytics — Worthy Reads 6/11/2018

Step by Step Guide: Creating Your First Google Analytics Account
While it’s fairly simple to create a Google Analytics account, there's still room for confusion. Taking the time to learn key terms beforehand, like accounts and properties, will ensure that you are setting your account up properly. Errors in the signup process can become very evident as you start … Read more about Step by Step Guide: Creating Your First Google Analytics Account

Google Analytics — Worthy Reads 5/14/2018
Is this thing on? We all know the feeling of excitement upon seeing a traffic spike on your Google Analytics dashboard—and the disappointment when you don’t have the conversions to match. Empty traffic can make you feel like the substitute teacher of a high school classroom: yes, your audience is … Read more about Google Analytics — Worthy Reads 5/14/2018

Google Analytics Intelligence for Ninja Forms released!
It's now incredibly easy to track Ninja Forms in Google Analytics We're extremely excited to announce the release of the Google Analytics Intelligence plugin for Ninja Forms! In releasing this new Ninja Forms Intelligence add-on, we are making it incredibly easy for marketers and website owners … Read more about Google Analytics Intelligence for Ninja Forms released!