At WordCamps I keep hearing people having the same issue with Google Analytics. “I know it’s important. I have it installed, but I’m not really sure what to do with the data. So I really don’t use it.”
Time to fix that.
We have brought together the tools and training for supercharging your Google Analytics to track ROI and empower measurably smarter decisions.
And it’s all free.
At the heart of the problem is most people don’t find analytics very actionable. There is a lot of data but its hard to find key indicators to help make real improvements.
It is true that out of the box, Google Analytics doesn’t provide readily useful guidance. But it can. Unlocking the full power of Google Analytics can be transformational. The challenge is how to do it right.
Unfortunately, most teams don’t have a seasoned Google Analytics guru and a budget dedicated to implementing advanced tracking and reporting. Following the old adage, “if you can code, you can solve the problem.” So code we did.
The Intelligence plugin streamlines the process of making Google Analytics actionable. In other words, analytics that measures what is truly valuable and uncovers unique insight for smarter decisions.
The process to make analytics actionable is:
- Automate tracking of meaningful interactions like conversions and engagement.
- Create a single value based key performance metric to keep everyone focused on ROI.
- Integrate and simplify reporting to best enable the whole team to continually improve.
Once you have made your analytics actionable, a whole new world of previously hidden opportunities for improvement is revealed.
Taking the First Step
The first step is the hardest. But we will guide you through it. If you have ever wanted to be more results and data-driven, but weren’t sure the best way, then now is the perfect chance.
We created a JumpStart video series to teach you powerful techniques for getting the most out of your analytics. The Intelligence plugin automates setup and reporting in WordPress. Together they create an unprecedented competitive advantage for maximizing the ROI of your websites, content, and marketing.
Transform your Google Analytics and starting building measurably smarter websites, content, and marketing in under an hour: