All About Social Media Analytics Navigating to analytics.[insert social platform here].com for each of your social media accounts can be a hassle, especially if you’re trying to compare results across different platforms. Just thinking about the overwhelming mess of open tabs and windows sends a … Read more about Google Analytics — Worthy Reads 6/11/2018
Google Analytics — Worthy Reads 5/14/2018
Is this thing on? We all know the feeling of excitement upon seeing a traffic spike on your Google Analytics dashboard—and the disappointment when you don’t have the conversions to match. Empty traffic can make you feel like the substitute teacher of a high school classroom: yes, your audience is … Read more about Google Analytics — Worthy Reads 5/14/2018
Link Your Content with Holidays and Watch it Go off like Fireworks
The Fourth of July is one of the biggest holidays in America and what better way to promote your content then by connecting it with the Holiday. Although the holiday lands on a Saturday, it doesn't mean that your business should ignore it. Some companies are closing this Friday to … Read more about Link Your Content with Holidays and Watch it Go off like Fireworks
How to Get your LinkedIn Page Views to Skyrocket
When you have a LinkedIn page, you want to get as many page views as possible. Those views can translate to customers, and a better bottom line for your business. You can't just put a page up on LinkedIn and hope for the best, though. Your chances of getting "discovered" that way are pretty slim, … Read more about How to Get your LinkedIn Page Views to Skyrocket
Finding the Best Time to Post on Social Media
If location is everything in real estate, timing is everything in online marketing. You don't want to send your latest blog post or social media update off into the void when no one is paying attention. Many studies have been conducted to try to figure out the best days and best times to send out … Read more about Finding the Best Time to Post on Social Media
Optimize Your Business LinkedIn Page
The LinkedIn page for your business is an important way for people to find and connect with your brand. Rather than letting it languish, you'll want to optimize it so you can get the most out of your LinkedIn experience. There are a number of great ways to optimize your page, so do what works for … Read more about Optimize Your Business LinkedIn Page
LinkedIn: From Online Job Fair to Content Powerhouse
"LinkedIn? Nah, I already have a job." A few years ago, that was a popular response to questions around the business world's largest social network. If you were looking for a new job, you polished up your profile page and started pinging your connections. Once the new gig was in the bag, LinkedIn … Read more about LinkedIn: From Online Job Fair to Content Powerhouse
7 Ways to Improve Your Tweets Using Twitter Analytics
Twitter, founded in 2006, left millions of users up to their own devices for eight years. During that time the Twitterati community wrote countless articles explaining how to increase one's following on Twitter; how to promote products and services; how to go viral; what time of day to post; how … Read more about 7 Ways to Improve Your Tweets Using Twitter Analytics