If location is everything in real estate, timing is everything in online marketing. You don't want to send your latest blog post or social media update off into the void when no one is paying attention. Many studies have been conducted to try to figure out the best days and best times to send out … Read more about Finding the Best Time to Post on Social Media
Tools Everyone In The Marketing Industry Should Be Using
If you're in the marketing industry, you need to be using the right tools to get the job done. That means you should know where to get them, and have done your homework on how they should be used. Getting them wrong can mean trouble with your marketing efforts, and that's something you'll definitely … Read more about Tools Everyone In The Marketing Industry Should Be Using
Writing for the Web Using the Inverted Pyramid
The “Inverted Pyramid” writing style has long been associated with journalism, and is widely regarded as one of the most effective ways to grab a reader’s attention. While the exact origin of the Inverted Pyramid style is up for debate, most agree that it was used throughout most journalistic … Read more about Writing for the Web Using the Inverted Pyramid
Three Rules for Content Marketing
Content marketing has become the buzzword du jour: everywhere you turn, it seems like someone's talking about how it's the key to generating leads and converting them to sales. Without a solid guide to what to do, though, it's easy to make content marketing mistakes that cost you … Read more about Three Rules for Content Marketing
10 Headline Writing Techniques for More Shareable Blog Posts
If you want your blog posts to be shared, they need to be well-written and interesting. They should provide plenty of value to the reader. Just as importantly, though, they need good, shareable headlines. Without a headline that can grab the reader's attention, your amazing blog post may get … Read more about 10 Headline Writing Techniques for More Shareable Blog Posts
7 Ways to Improve Your Tweets Using Twitter Analytics
Twitter, founded in 2006, left millions of users up to their own devices for eight years. During that time the Twitterati community wrote countless articles explaining how to increase one's following on Twitter; how to promote products and services; how to go viral; what time of day to post; how … Read more about 7 Ways to Improve Your Tweets Using Twitter Analytics
Write a Landing Page that Converts
If you are struggling with sales or just getting started with your first landing page, you want to create the best page for attracting and retaining visitors. It's not a simple task. There are crucial elements to a good landing page that make people want to buy. If your landing page is missing any … Read more about Write a Landing Page that Converts