When you have a LinkedIn page, you want to get as many page views as possible. Those views can translate to customers, and a better bottom line for your business. You can't just put a page up on LinkedIn and hope for the best, though. Your chances of getting "discovered" that way are pretty slim, … Read more about How to Get your LinkedIn Page Views to Skyrocket
5 Facts Every Inbound Marketing Should Know
Are you new to inbound marketing? Starting to practice inbound marketing? Know these five facts so you can be a successful inbound marketer. Don’t confuse a tactic for a method and get creative with content! Inbound Marketing is NOT Content Marketing Inbound marketing is a methodology, not a … Read more about 5 Facts Every Inbound Marketing Should Know
Four Must Know Metrics When Practicing Content Marketing
Content marketing is as much of an art as it is a science. Keep a balance between creating creative content and creating content based on data. Learn to read what Google Analytics gathers when it comes to your site's popular pages, time spent on a page, page views, and mobile traffic. In … Read more about Four Must Know Metrics When Practicing Content Marketing
Infographic: Why have Evergreen Content
We always write about creating new content but have you ever had content that could be used multiple times and never really go out of date? Evergreen content should be part of your inbound and content marketing strategy, which you might already have but don't realize it. We created a short … Read more about Infographic: Why have Evergreen Content
10 Lessons Content Marketers Should All Learn
Content marketers all have their own ways of doing things, and that's not necessarily a good thing. Too often, it causes them to do things that really just don't work out. They aren't bringing in the kinds of conversion numbers they want to see, and their content isn't getting ranked highly. They … Read more about 10 Lessons Content Marketers Should All Learn
11 Tips for Creating Quality Content
Want to get attention on the internet? You need quality content. There's so much spam, fluff and repetition out there that wading through it can be frustrating for anyone looking for good information. However, if you put quality content out consistently, it will rise to the top where your audience … Read more about 11 Tips for Creating Quality Content
Four Metrics to Monitor in Content Marketing
Everyone always talks about measuring his or her company’s marketing performance, i.e. KPI (Key Performance Indicator). If you are a content marketing oriented business, are you measuring the right data in order to measuring the impact of your content marketing? The four key metrics, in order to … Read more about Four Metrics to Monitor in Content Marketing
4 Quick Tips To Practicing Content Marketing
When you think about inbound marketing, the first thing that comes to mind is that the primary goal is to bring people to you; not going to people. You always want to have your content available for everyone to see. With that in mind, here are four quick tips about content marketing. 1. Create a … Read more about 4 Quick Tips To Practicing Content Marketing